Oh, it’s been like a pause button. Weddings thrive on social gatherings and human interaction and that is exactly what got affected by this pandemic. So it is no surprise that the industry has got severely hit. Not only did the weddings planned this year get postponed but even people who wanted to plan one next year are not able to do so because of uncertainty and risk factors.
Almost everyone in the over-a-crore people who are involved in the wedding industry are jobless right now. The industry, which is estimated at 4-5 lakh crore, is at a standstill. To add to that there are no specific relief packages that are targeted towards the wedding industry. The positive thing is that a lot of people have just postponed their plans without substantial reduction in their budgets. So there will be more business for everyone from next year.
How we worked!
For the last 12-14 months we did work from home.
The sizes of the wedding had drastically went down and so the fun and excitement.
During this period, we just improved and developed our skills and adapted that way of working which was fun too.